Generation Z – The Democracy Saving Generation.

1. Diversity: Gen Z is the most diverse generation in US history, and they value diversity and inclusion in society and in the workplace. They are more likely than older generations to see increased diversity as good for society, and to support brands that address diversity and inclusion.They also want to see more diversity in leadership positions.

2. Interracial dating and marriages: Gen Z is more open to interracial dating and marriages than previous generations. They are more likely to have friends and romantic partners of different races and ethnicities, and to see interracial relationships as normal and acceptable.They are also more likely to embrace the concept of ‘situations hips’, which are informal arrangements that blur the lines between friendship and romance.

3. Religion: Gen Z is the least religious generation, with about one-third identifying as religiously unaffiliated. They are more likely to identify as atheist or agnostic, and to think that church attendance is unimportant. However, they are not necessarily irreligious or spiritual.They are interested in exploring different faiths and beliefs, and they often integrate their spirituality with other aspects of their lives, such as social justice, personal wellness, and political expression.

4. Abortion: Gen Z is more supportive of abortion rights than older generations, especially among women. They are more likely to think that abortion should be legal in all or most cases, and to see it as a personal choice rather than a moral issue. They are also more aware of the societal benefits of abortion access, and less influenced by religious arguments against it.However, they are not monolithic in their views, and some still have reservations or objections to abortion.

5. Politics: Gen Z is more liberal and progressive than older generations, and more likely to identify as Democrats or independents. They are more concerned about issues such as climate change, racial justice, health care, and immigration, and more supportive of policies such as universal health care, gun control, and marijuana legalization.They are also more politically active and engaged, and more likely to participate in protests, social movements, and online activism.

6. Bullying: Gen Z is more aware of and opposed to bullying than older generations, and more likely to report or intervene in bullying situations. They are also more likely to experience bullying online, especially on social media platforms. They are more vulnerable to the negative effects of bullying on their mental health, self-esteem, and academic performance. They are also more likely to use coping strategies such as seeking support, expressing emotions, and practicing self-care.

7. Climate change: Gen Z is more alarmed and informed about climate change than older generations, and more likely to see it as a major threat to their future. They are more willing to take action to mitigate and adapt to climate change, both personally and collectively. They are more interested in pursuing careers and lifestyles that are environmentally friendly and sustainable. They are also more likely to hold governments and corporations accountable for their environmental impact.

8. Finance: Gen Z is more financially savvy and responsible than older generations, and more likely to use budgeting tools, save money, and invest in the stock market. They are also more interested in alternative forms of finance, such as cryptocurrencies, NFTs, and online platforms. They are more cautious and pragmatic about their financial decisions, and more influenced by their career goals and future income. They are also more anxious and stressed about their finances, especially due to the high cost of living, student debt, and economic uncertainty.9. Higher education: Gen Z is more skeptical and selective about higher education than older generations, and more likely to consider nontraditional or alternative paths to education and career. They are more concerned about the cost, quality, and relevance of higher education, and more likely to seek online, flexible, and personalized learning options. They are also more interested in learning about AI, ethics, and social issues, and more likely to use education as a way to pursue their passions and make a positive impact.

 

https://www.diverseeducation.com/reports-data/article/15542276/survey-shows-gen-zs-unique-perspective-on-higher-ed                                                                                      https://www.msn.com/en-us/money/careersandeducation/gen-z-is-the-new-threat-to-the-american-college-experience/ar-AA1lWeGk                                                                                                                                                                                                                                        https://www.insidehighered.com/quicktakes/2020/06/25/report-gen-z-open-nontraditional-education                                                   https://en.wikipedia.org/wiki/Political_views_of_Generation_Z

https://www.bbc.com/worklife/article/20220225-how-climate-change-is-re-shaping-the-way-gen-z-works                                                        https://www.theguardian.com/environment/2021/sep/06/gen-z-climate-change-careers-jobs                                                                                                                                                                                                                                                                               https://www.pewresearch.org/social-trends/2019/01/17/generation-z-looks-a-lot-like-millennials-on-key-social-and-political-issues/

https://www.psychologytoday.com/intl/blog/experimentations/202107/gen-z-and-workplace-bullying-ghosting-and-cancel-culture

https://www.pewresearch.org/social-trends/2019/01/17/generation-z-looks-a-lot-like-millennials-on-key-social-and-political-issues/                             https://www.politico.com/news/2020/10/11/gen-z-politics-2020-poll-takeaways-426767                                                                                                                                             https://circle.tufts.edu/latest-research/gen-z-aware-its-power-wants-have-impact-wide-range-issues

https://www.forbes.com/sites/forbesagencycouncil/2022/03/01/gen-z-brands-need-to-prioritize-dei-and-gender-liberation/                                                               https://www.pewresearch.org/social-trends/2019/01/17/generation-z-looks-a-lot-like-millennials-on-key-social-and-political-issues/

https://www.bbc.com/worklife/article/20220831-situationships-why-gen-z-are-embracing-the-grey-areahttps://dailyillini.com/opinions-stories/2022/03/08/zoomers-dating-prejudice/https://www.pewresearch.org/2010/02/01/almost-all-millennials-accept-interracial-dating-and-marriage/3.

https://www.forbes.com/sites/forbesagencycouncil/2022/03/01/gen-z-brands-need-to-prioritize-dei-and-gender-liberation/https://www.pewresearch.org/social-trends/2019/01/17/generation-z-looks-a-lot-like-millennials-on-key-social-and-political-issues/

https://www.weforum.org/agenda/2023/03/gen-z-workplace-equity/

 

PREs1 and TiK4TaT Research Team