Is “Quiet Luxury” the New Status Symbol for Gen Z Celebs? Your heard it first here.

Forget flashy logos and bling – young stars are embracing understated wealth and timeless style.

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Move over, logomania. There’s a new trend taking hold among Gen Z celebrities, and it’s all about whispering, not shouting, about their wealth. Dubbed “quiet luxury,” this aesthetic favors timeless pieces, subtle branding, and high-quality materials over flashy displays of logos and bling.

Think Hailey Bieber in a sleek Saint Laurent blazer and vintage Levi’s, or Timothée Chalamet sporting a minimalist Celine suit on the red carpet. These young stars are ditching the in-your-face designer labels and opting for a more understated approach to luxury. “It’s not about showing off,” says fashion stylist and Gen Z consultant, Anya Sharma. “It’s about investing in pieces that will last and that exude quality and sophistication without being overtly branded.”

This shift reflects a broader change in values among young people. Gen Z is increasingly concerned with sustainability and ethical consumption, and they’re less interested in keeping up with the Joneses. “Quiet luxury” aligns with these values, emphasizing quality over quantity and timeless style over fleeting trends.
But it’s not just about fashion. “Quiet luxury” extends to all aspects of Gen Z celebrity lifestyle, from understated home décor to exclusive travel experiences. Think private villas in Tuscany instead of crowded beach clubs in Mykonos.

Some say this trend is a reaction to the over-the-top consumerism of previous generations. Others see it as a sign of maturity and sophistication among young celebrities. Whatever the reason, “quiet luxury” is here to stay, and it’s redefining what it means to be a stylish and successful Gen Z star.

* “Quiet luxury” is not as visually obvious as other trends, making it harder to capture in photos and headlines.
* This trend is still developing, and its definition is not yet fixed.
* Unlike trends that promote specific brands or products, “quiet luxury” is about a mindset and an aesthetic.